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Upgrading From Foam Earplugs to EarPeace Among the chaos of logistics and pre-gaming when headed to a live show, hearing protection is often low on the list of priorities—and is only remembered when you leave with your ears ringing and buzzing. Merging convenience, comfort and sound quality is Venice Beach-based EarPeace, founded by music lover Jay Clark who wanted to protect one of his most valuable assets: his hearing. “Your average rock concert can run at 115 decibels, that's safe for your hearing for less than 30 seconds.” Made from hypoallergenic silicone, EarPeace earplugs have a small plastic filter that...

Earplugs, a New Dance-Fest Must-Have? Forget glow sticks—the latest must-have accessories being pushed to young festivalgoers are high-end earplugs. Startup Doppler Labs has signed a deal with Anschutz Entertainment Group’s Goldenvoice promotion division to distribute more than 100,000 free pairs of its Dubs branded turquoise soft-molded earplugs—valued at $10 each—at AEG’s Coachella festival in California this spring. Pink, blue and teal-rimmed versions of its higher-end “acoustic filters” will be on sale at the event for $25 a pair. Doppler, which says it has sold 70,000 pairs of its high-fidelity earplugs in stores such as Best Buy Co. and Guitar Center...

This Week In Gear: EarPeace Ear Plugs August 2, 2014 Music festival season, also known as tinnitus season, rolls on. You may feel like a fogey for bringing earplugs to a show, but better to be a fogey who can hear than half deaf in the prime of youth. EarPeace’s premium earplugs protect your hearing without sacrificing the details of your experience; rather than muffling the sound, it simply turns it down a couple notches. $15

A Ringing Endorsement for Earplugs If you're a die-hard concert attendee — the kind of guy or gal who likes to stand right up next to the speakers and groove your little heart out from support band to encore — you should probably invest in a good pair of earplugs. My suggestion? EarPeace's nifty reusable pair. Confession time: I have always been extremely reluctant to wear earplugs. My oh-so-scientific reasoning? They're dorky. Well, after one week of rocking EarPeace's set of plugs during New York's CMJ music festival, I changed my tune. Why? Well, because of two factors: enhanced sound...